
A celebration of innovation: Reasons to enter the NutraIngredients USA Awards
Entries for the awards are welcome across 16 categories, covering ingredients, finished products, companies and initiatives in the nutrition and food supplements industry.

Entries for the awards are welcome across 16 categories, covering ingredients, finished products, companies and initiatives in the nutrition and food supplements industry.

2025 was a breakout year for creatine, but the ingredient has been a headliner for The Vitamin Shoppe for longer. The retail giant anticipated its transformation from gym niche to mainstream star several years ago. It is now predicting similar explosive...

After completing an oversubscribed €32 million Series A financing round, French fermented whey manufacturer Verley will ramp up production capacity of its animal free protein ready for launch later this year.

Dietary supplements are set to be formally recognized as a distinct category in global trade for the first time, following a recent update to the Harmonized System by the World Customs Organization.

As consumer appetite changes and nutrient scrutiny intensifies, protein is moving from differentiator to design standard

This month’s launches include a significant brand evolution, targeted gummies and a flurry of formulations designed to support women through hormonal disruption.

Vital Proteins used New York Fashion Week as a live platform to showcase collagen peptides in food and beverage, launching a limited-time “Vital Diner” pop-up designed to serve the industry’s backstage workforce.

Dutch company Vivici has launched a precision fermentation-derived lactoferrin, a whey protein, and announced it has achieved self-affirmed GRAS status for the ingredient in the United States.

Arla Foods’ record-breaking 2025 was forged by carefully-executed long-term strategy. Here’s how the dairy co-op has gone from strength to strength

Protein and medical nutrition powered Danone into growth but soft performance in North America signals a major shift is needed

The supplements industry has been a trailblazer in its adoption of health tech and decentralized clinical trials to advance scientific backing of commercial products.

The University of Westminster officially launched its expanded Centre for Nutraceuticals this month, now with a first-of-its-kind tailored capsule machine for personalized nutrition research.

Thousands of exhibitors across the natural products spectrum will descend on the Anaheim Convention Center for the 45th annual Expo West trade between March 3 and March 6.

The mainstreaming of the sports nutrition category to active, everyday performance that encompasses physical, cognitive, weight management and longevity is powering much of the growth and evolution of the entire dietary supplements industry.

This World Cancer Day (Feb. 4), Danone is urging policymakers and healthcare leaders to tackle cancer malnutrition – one of the most overlooked issues in oncology which affects up to seven in 10 cancer patients.


It’s hoped EFSA’s proposed limits will offer clarity for manufacturers and regulators alike

When a health trend takes off, the nimble nutrition industry is adept at creating and marketing new products that fit consumers’ emerging demands. But with this can come a tendency to overlook the regulatory status of burgeoning ingredients.

Stress and sleep are the top priorities for the next generation of consumers, and they have a growing appetite for supplements that can support them, according to latest market insights.

New product launches in January 2026 suggest women’s health is front of mind for formulators across the industry, with NPD focused on beauty, pregnancy and everyday energy.

Recovery, cognitive performance and skin health are increasingly shaping how U.S. consumers think about wellness and how they expect functional ingredients to show up in everyday products.

Global life science company Bioiberica and dairy producer Lactalis Spain have developed the first milk drink enriched with native type II collagen in Spain.

A supplement containing fresh eggshell membrane was more effective at improving aging skin than hydrolyzed collagen, according to a new study published in Frontiers in Nutrition.

Supplementing with high-dose creatine monohydrate (CrM) for one week improved subjective sleep quality, enhanced cognitive performance, increased physical output and reduced muscle soreness in active men, according to a recent study.

With entries for the NutraIngredients Awards 2026 closing on Jan. 26, last year’s winners have described the personal and professional benefits of winning an accolade designed to set businesses apart from the competition.


Science-led supplement brand Pura Collagen has released two new lines, Pura Digest and GLPure+, one designed to support digestive health and the other to provide a natural alternative to GLP-1 medications.

As the glut for advanced protein ingredients continues, where is the extra supply set to come from?

We look at the supply, safety and quality control implications for infant formula manufacturers and ingredient suppliers

Extracts from tempeh, a traditional fermented soybean product, may extend lifespan for nematodes by 45%, says a new study.

FrieslandCampina Ingredients says fiber diversification, enhanced GLP-1 support and embellished protein offerings will lead nutrition trends this year.

Danish start-up Bactolife has secured over €30 million in its Series B investment round, enabling the company to commercialize its novel gut health solution: binding proteins.

A new trend report examines why consumers are tapping into functional foods over supplements for fiber, how GLP-1 users are driving prebiotic adoption and why diverse fiber formulations outperform single-prebiotic strategies.

During a press conference Wednesday, Health Secretary Robert F. Kennedy Jr. announced new dietary guidelines that flip the traditional food pyramid on its head.

Consuming a low glycemic index (GI) and high protein supplement as part of breakfast could lower postprandial blood glucose response in diabetic individuals, according to findings from a two-week study funded by Danone India.

The U.S. Food and Drug Administration (FDA) has denied a petition from the Alliance for Natural Health USA (ANH-USA) seeking to allow over 115 ‘government-backed’ disease risk reduction health claims.

With a renewed focus on self-care and a deeper appreciation for healthspan, older consumers present an important and valuable demographic for the active nutrition sector.

Joe Wicks’ protein bar takedown may have stirred controversy, but did it change what consumers are buying?

Every year, NutraIngredients celebrates the best ingredient and finished product innovations, and spotlights the special projects and people changing the supplement industry for the better.

Banned Substances Control Group’s Oliver Catlin recently partnered with the Associated Press to expose something shocking: research peptides marketed as “laboratory chemicals” are flooding mainstream platforms like Amazon and Alibaba.

You don’t need me to tell you that longevity, creatine or GLP-1 have been big news. So I’ve taken a different approach to this 2025 recap...

Soccer players may gain meaningful recovery benefits from casein supplementation either immediately after training or before sleep, depending on their performance goals, according to new research published in Nutrients.

High demand and limited supply, in part due to its use with GLP-1 prescriptions, are leading to shortages of the protein

Greenvit, a Polish supplier specializing in aronia and berry extracts, has expanded its portfolio by acquiring a majority stake in collagen producer Synkol.

The NutraIngredients Awards have become known as the “Oscars of the nutrition world” largely thanks to the caliber of its panel of industry expert judges.

Uncertainty around long-term GLP-1 drug use opens doors for nutritional support solutions, according to gelatin and collagen supplier Rousselot.

A recent report from Front Row examined protein’s shift from its original gym niche to the mainstream where it has captured the loyalty of a wider market and established itself as a cornerstone of modern wellness.

Could a sweet protein from Finland revolutionise sugar reduction?

The NutraIngredients USA Awards are back for 2026 with two new categories and a continued dedication to honoring the best and brightest in ingredients, finished products, companies, people, and initiatives in the dietary supplements industry.

2025’s supplement successes include creatine, cellular health and weight loss solutions with plant exosomes, pet nutrition and shatavari emerging as topics to watch in 2026, according to PharmaLinea’s end-of-year summit.