Markets & trends

There is a  big split between the big city consumer and those in the countryside in Hungary, says expert

dispatches from vitafoods europe 2015

Hungary hungry for organic supplements

By Annie Harrison-Dunn

Hungary is seeing a renaissance of its herbal sector, supported by a trend towards organic foods and supplements.

The Nut Association chairman: '…Obesity and snacking in between meals would be a lot healthier if people ate these little things.'

Nuts: A ‘five-a-day’ food?

By Kacey Culliney

The Nut Association has filed a paper to Public Health England in the UK calling for nuts to be included in the country’s five-a-day fruit and vegetable recommendations.

Winning smiles...This could be you at the NutraIngredients Awards 2016!

Gala Awards night at Vitafoods Europe, Geneva, Switzerland

NutraIngredients Awards shine spotlight on nutrition stars

By Shane STARLING

200 people from the European and international food and nutrition sectors helped 20 finalists and seven winners celebrate at the inaugural NutraIngredients Awards last night at Vitafoods Europe.

Organic NPD vital to survive mainstream 'healthification'

By Niamh Michail

The organic sector has cultivated a culture of ethical awareness among consumers that conventional manufacturers are now cashing in on – and new product development is vital for the sector to retain its value, say experts.

“We’ve never seen consumers as confused” (about what is ‘good for you’), said PepsiCo Chairman and CEO Indra Nooyi.

"The consequence of this is a fundamental blow to the belief in health claims as a magic bullet."

Consumers are food confused...Are you helping?

By Peter Wennstrom

Consumers have never been more confused about food, argues Healthy Food Marketing chief Peter Wennstrom in this guest article. The food industry needs to step up...

Mindreader: The supply chain begins in the mind of the consumer...

"More and more the food industry realises consumer education is the key to success – not claims."

Welcome to the era of Nutrition. Are you ready for it?

By Peter Wennstrom

The moment you realise that every nutrient you eat today will build your body of tomorrow, then you realise you will become what you eat. Couple that with the fact that most cells in our body are replaced within a couple of months and the new paradigm...

SPECIAL EDITION: 25 YEARS OF FUNCTIONAL FOODS

Delayed reactions and industry in-jokes: The psychology of functional foods

By Annie Harrison-Dunn

According to Euromonitor International, fortified or functional food and drink sales jumped by 25% between 2008 and 2013 to reach $267.6bn (€249bn). But what does this industry term really mean to consumers anyway and what are the motivators behind such...

Special edition: 25 years of functional foods

Functional Foods 2.0: Beyond the nutritional shoehorn...

By Julian Mellentin

Products such as probiotic pizza, probiotic snack bars, high-fibre chicken or fish-oil fortified yoghurt may seem bizarre, says market expert Julian Mellentin in this guest article, but since 1990 thousands of products like this have been launched – and...

Naturally functional foods must have some intrinsic health benefit and seem less processed than alternatives, says Julian Mellentin.

SPECIAL EDITION: 25 YEARS OF FUNCTIONAL FOODS

Companies need to address 'serious' health claim ignorance

By Niamh Michail

With 93% of consumers saying they don’t trust product health claims, naturally functional foods have instant appeal – but if companies highlight the science and regulation behind claims all stand to benefit, say analysts.

IPA Europe is focused on winning EU probiotic health claims

“The new EC has spoken of better regulation and growth so we trust them to consider our position and argumentation."

IPA gathers forces in Brussels; seeks EC ear

By Shane STARLING

The just-formed European iteration of the International Probiotics Association (IPA) has met for the first time at its new Brussels base with Danone, Dupont-Danisco, Chr Hansen, Yakult, Probi and Lallemand all in attendance.

How has social media changed food marketing?

How has social media changed food marketing?

By Caroline SCOTT-THOMAS

The rise of social media has led to a shift in the way consumers view food brands – and the way that food brands interact with their customers, according to experts speaking on the side lines of Food Vision in Cannes.

Is personalised nutrition about to go public in a big way?

Looking into the food future at Food Vision 2015

Is personalised nutrition about to go public in a big way?

By Shane STARLING

Nutrigenomics – the idea of optimising nutrition via individualised and/or pooled genetic data – is one that has long promised to revolutionise how we eat – not to mention keeping us healthy and out of hospitals. Are converging technologies about to deliver...

Who is responsible for battling the big issues in food?

Who is responsible for battling the big issues in food?

By Nathan Gray

From obesity to malnutrition and water scarcity, the world is facing an ever-growing number of food-related problems. But how responsible is the food industry for fighting back against these issues?

Sign up for free for the NutraIngredients Omega-3 forum on April 8. Connect with other attendees and omega-3 experts

April 8, 14:00 CET: Experts debate hot issues in NutraIngredients omega-3 forum

Omega-3 hits €25bn but can it keep growing?

By Shane STARLING

Are omega-3 fisheries really under threat? How many functional foods have cracked omega-3 blockbuster status? How is the sector recovering from the ‘Brasky effect’? How are developing markets developing? How is the latest research influencing regulation?...

Hemp is the new superfood for vitamins and omega-3

Not just for hippies: Hemp's rising superfood status

By RJ Whitehead

Bursting with nutrients and boasting an impressive growth rate, the future of hemp seed is bright– but what’s the best way for manufacturers to cash in on a product that is connected – mistakenly but understandably – with an illegal drug?

What can company founders tell us about successful product development?

How do start-ups approach new product development?

By Caroline SCOTT-THOMAS

Some of the best and brightest innovation in the food and drink industry comes from start-ups – so how do they approach NPD? And what can companies of all sizes learn from their approach?

Consortium will support EFSA's IT operations

Unisys wins 3-year IT contract at EFSA

By Joseph James Whitworth

Unisys Corporation has been awarded a multi-million Euro contract as part of a consortium to deliver IT services and support for the European Food Safety Authority (EFSA).

$5.9 bn US sports nutrition market unlocking mass appeal: Euromonitor

$5.9 bn US sports nutrition market unlocking mass appeal: Euromonitor

By Maggie Hennessy

Buoyed by the continued rise of protein as a super-nutrient and a growing urgency around better fitness to stave off lifestyle diseases, sports nutrition is attracting a wider audience of consumers, according to “Trends and Developments in Sports Nutrition”...

Packaged fruit'n'veg is low in vitamins and nutrients

Is it worth buying nutrient-poor packaged fruit 'n' veg?

By Niamh Michail

Fresh-cut fruit and veg are sold as an instant vitamin boost. But chlorine disinfection, refrigeration and up to three weeks on the shelf mean their vitamin content is often low – so is there any point in buying them?

The company would like to intensify growth in Europe and Asia, it said.

Barentz reveals expansion plans after gaining added funds

By Joyeeta Basu

On the back of a deal with a ‘strong’ equity partner, Barentz International will use the additional funds to accelerate growth in its key markets in Europe, India, China and Asia Pacific, it said.

Reducing waste is the top priority, but food companies and retailers are also working together to redistribute surplus food

How retailers are working with suppliers to fight food waste

By Fintan Hastings, external affairs adviser, British Retail Consortium

The close relationship between supply chain partners means they are well-placed to help each other tackle food waste, says Fintan Hastings, external affairs adviser at the British Retail Consortium.

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