Microbiome

istock | itakdalee

Probiotics: The sleeping giant of sports nutrition?

By Nikki Cutler

Probiotics hold a wealth of ‘pent-up NPD potential' for the Sports Nutrition (SN) industry as they hold the key to untapped and highly desired health benefits, according to new research from Lumina Intelligence.

Can kombucha carve a place in the alcohol category? Yes, says AB InBev's Kombrewcha

Kombrewcha: ‘Consider us your not-so-guilty-pleasure’

Can kombucha carve out a place in the alcoholic beverage category?

By Rachel Arthur

Kombucha has catapulted onto the beverage scene, with the fermented tea appealing to consumers looking for healthier alternatives to sugary soft drinks. But Kombrewcha - AB InBev’s kombucha brand - believes kombucha can also carve out a place in today’s...

© Getty Images / image_jungle

Guest article

‘Under Siege’: A year of reflection and next level growth

By George Paraskevakos, Executive Director, International Probiotics Association (IPA)

As I celebrated three years at IPA in April, I couldn’t help but reflect on the shape the industry has taken. Going from being sparingly mentioned in the press and fast forward to today and it is almost every other week we see probiotics in the headlines....

Follow us

Products

View more

Webinars