Markets & trends

IRI: Cocnut milk sales up 67% in the UK. ©iStock

Consumers crazy about coconut, but are they nuts?

By Lynda Searby

Whilst sales data from market intelligence provider IRI shows that UK consumers can’t get enough of coconut products, a leading dietician brands coconut “an expensive con with no authorised health claims”.

Global omega-3 market set for 5% growth in next years according to GOED. © iStock

Special edition: Omega-3s

Omega-3 hits €28bn in 2015 – growth predicted

By Shane Starling

The global omega-3 finished product market was worth €28 billion in 2015 and is set for pan-sector growth in the coming years to add €5bn by 2018, despite sustainability and scientific challenges.

There are a wealth of new studies investigating new efficacies for omega-3s, including a range of health effects not previously explored. © iStock.com / arijuhani

Special Edition: Omega-3s

Omega-3: Latest research developments

By Will Chu

Omega-3s have long been touted as beneficial for a range of areas such as brain, heart and eye health and dry eyes. What's new for these friendly fats? 

'We’ve been in the health and wellbeing space for a while but this is the first targeted ingredient for sports and for muscle recovery and protection,' says French ingredient firm Seppic. © iStock.com / m-imagephotography

Antioxidant muscles in on emerging sport nutrition markets

By Lynda Searby

Vitafoods saw French ingredient firm Seppic setting out its stall in the sports nutrition category with the launch of a new red wine polyphenol, vitamin E and zinc complex for muscle recovery and protection.

'Our technology is fully natural and the label on the consumer product will say ‘strawberry powder’,' says Danish company behind patent-pending solvent-free process.

Scandinavian solvent-free berry player boasts nutrient boost

By Lynda Searby

Danish biotech firm Asiros has launched a range of berry powders produced via a patent-pending solvent-free process that protects the nutrients and polyphenols, overcoming the shortcomings of ethanol and water extraction methods.

Players in the heart health market are eager to boost the profile of established and emerging nutritional ingredients. (© iStock.com)

DISPATCHES FROM VITAFOODS EUROPE 2016

The heart health market: All in the same vein?

By Will Chu

Those that visited this year’s Vitafoods conference in Geneva would not have failed to notice the growing range of products claiming to support cardiovascular health, in one shape or another.

By 2020 LEDs are set to represent almost 60% of the total lighting market, but behind this energy-efficient option lies a major danger to eye health.

Dispatches from Vitafoods Europe 2016

OmniActive taps into LED concerns with What’s Your B.L.U.E.? campaign

By Annie Harrison-Dunn

The future of lighting is LED but what impact does this have on eyesight? US-Indian firm OmniActive has launched a European version of its What’s Your B.L.U.E.? campaign to shed light on the burgeoning health risk, which it says carotenoid supplements...

The International Probiotics Association (IPA) now counts 58 companies as members – up from 42 back in April 2015. © iStock.com / pvachier

dispatches from vitafoods 2016

IPA 'rebirth' sees probiotic membership surge

By Annie Harrison-Dunn

The International Probiotics Association (IPA) has seen a membership swell this year as old faces return and new faces come on board.

The profile of the sweetener has been boosted this month with the launch of STATE, a Danish sports drink fronted by Premier League football player Christian Eriksen.

Product strategy expert says palatinose's 'time has come'

By Lynda Searby

As consumer knowledge about blood sugar level management builds, low-glycaemic sweetener Palatinose could be about to enjoy its day in the sun, according to author and marketing guru Julian Mellentin. 

The big issue: How can industry be part of the obesity solution?

The big issue: How can industry be part of the obesity solution?

By Niamh Michail

Obesity and overweight rates continue to rise across the globe and although no country has managed to reverse the trend to date, all agree action is required. Join us for a free online event on May 25 where key issues will be up for debate.

Between 2011 and 2015, there was a 202% increase in the number of new food and drink product launches featuring the terms ‘superfood’, ‘superfruit’ or ‘supergrain’. © iStock.com / baibaz

Super growth for superfoods, but is the halo starting to slip?

By Lynda Searby

Rates of ‘superfood’ new product development have tripled in the past five years, according to Mintel, but a nutrition expert warns that with no clear definition in existence, the allure of the ‘superfoods’ sell is starting to fade. 

Consumers want to see tangible effects from functional beverages. Pic: iStock

What to watch in functional beverages

By Rachel Arthur

Functional beverages are tapping into consumer interest in health and wellness, but consumers are increasingly discerning and demand drinks deliver on their promises. 

Photo: © iStockPhoto / spawns

Experts react to ‘waste of money’ headlines against probiotics

By Adi Menayang

A recent article posted on The Daily Beast went with the headline “Probiotics Are a Waste of Money for Healthy Adults.” The story itself is based on findings from a Danish study. We reached out to some people in the industry and academia for a second...

Will you be in Geneva for Vitafoods Europe 2016 this week?

Vitafoods Europe: Geneva pulls nutrition levers

By Shane STARLING

The NutraIngredients team will be at Vitafoods Europe in Geneva this week scouring the showfloor and conference halls for hot stories, engaging the industry and scrutinising the latest nutrition innovations.

Dr Regina Moench-Pfanner (r) discusses efforts to improve nutrition at Food Vision Asia. ‘Where there is high rice consumption, it is important to improve rice’

Dispatches from Food Vision Asia 2016

Multi-partner efforts light path to better nutrition

By Shane Starling from Singapore

On-the-ground programmes in Singapore and beyond are significantly boosting nutrition levels for population groups that need it the most – like migrant workers – the inaugural Food Vision Asia congress was told this month.

Like the team, the root can't be beat. Premier League Champions of 2015/16, Leicester City have attributed their title-winning performance to the power of beetroot juice. (© iStock.com/Eugene Onischenko)

Leicester City’s secret weapon: Beetroot juice

By Will Chu

English Premier League champions Leicester City have partially credited their remarkable title triumph to the restorative and performance enhancing properties of the humble beetroot.

Older consumers aren't looking for silver bullet solutions but transparent support, research in Asia and Europe finds. © iStock.com / CharlieAJA

Healthy agers: To market older, you’d better get wiser

By Lynda Searby

Europe’s seniors see functional foods as a 'dated' concept, are uncomfortable with products that expressly mention age, and want sustainable, naturally nutritious products, finds a consumer study led by the Healthy Marketing Team.

PIP: the aim is to boost consumption of protein-rich pulses as way of tackling undernutrition

New forum showcases the benefits of pulses

By Noli Dinkovski

A networking forum to help manufacturers understand the nutritional value of pulses has been created by McGill University in Montreal, Canada.

Leaders ripping apart the black box

Leaders ripping apart the black box

By Virpi Varjonen

It’s hard to care when you don’t know the real supply chain picture, argues Scandinavia-based analyst Virpi Varjonen in this guest article.

Seaweed: Mintel claims it could become the next ‘superfood’

Seaweed market boosted by NPD surge

By Noli Dinkovski

Food and drink product launches with seaweed flavours, including kombu, nori, and wakame, grew by 147% in Europe between 2011 and 2015, according to latest figures.

The PalExpo halls will be bursting with bright ideas at this year's Vitafoods conference and expo in Geneva

Vitafoods Europe 2016, Geneva, Switzerland, May 10-12

Vitafoods to showcase nutrition innovation boom

92% of 800+ ingredient and product exhibitors that attended Vitafoods Europe in Geneva last year said they would launch at least one product in the following year.

“Natural substances, if you take them in unnaturally high concentrations like caffeine pills, it's not natural anymore.

“It is effectively the Maria Sharapova problem"

Caffeine abuse common among English Premier League footballers

By Shane STARLING

Follow-up investigations to recent widespread doping allegations attached to a UK-based doctor have found caffeine gel and pill abuse common among professional footballers in England.

Personalised nutrition works: Professor John Mathers

Innovation Conference

Personalised nutrition ‘really works’: new research

By Rick Pendrous

New EU research shows that diets targeted at an individual’s specific needs –personalised nutrition – can improve health more than general nutrition advice, but the results are not improved by honing that advice based on people's phenotype (physiological...

Be part of a special European delegation being sent to Singapore. The city is the venue for the first ever Food Vision Asia. (© iStock.com/anek_S)

Food Vision Asia: Be part of a unique EU delegation

By Will Chu

Are you looking to explore the Asian market for new business opportunities? Food Vision Asia is looking for individuals who are interested in forming a delegation to represent Europe’s trade interests, and form new commercial relationships within Asia’s...

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