Markets & trends

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From the editor's desk

Rapidly diversifying CBD realm will cleave along quality lines

By Hank Schultz

Lessons learned from the history of the dietary supplement industry can be applied to the hemp world, and the blitzkrieg-like pace of the industry means we’ll know in short order who’s getting the message and who isn’t. It will also put pressure on regulators...

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New online tool to help explain benefits of supplements

By Nikki Cutler

IADSA (International Alliance of Dietary/Food Supplement Association) has created a new information tool called 'Mind the Gap' to facilitate more effective communication about the benefits of dietary supplements.

Is microbiome beauty from within set to be big?

Is microbiome beauty from within set to be big?

By Simon Pitman

Beauty from within is a small but fast growing niche that also could serve to boost the skin microbiome trend. Cosmetics Design spoke to Stephen Daniells, editor-in-chief of NutraIngredients USA to find out more.

Food supplement regulation and policy: Five things to look out for

Guest Article

Food supplement regulation and policy: Five things to look out for

By By Simon Pettman, Executive Director of IADSA, the International Alliance of Dietary/Food Supplement Associations

With major regulatory and policy developments on the horizon all over the world, it is a significant time for the dietary supplement sector. IADSA shares its five key things to look out for moving forward.

WATCH: How is microbiome science impacting the trend for personalisation?

Editor's Spotlight: Video Diary

WATCH: How is microbiome science impacting the trend for personalisation?

By Nathan Gray

With a growing focus on the microbiome, and huge industry buzz about the potential for a new wave of personalised nutrition solutions, the NutraIngredients team asked experts at our recent Probiota conference how they think microbiome science and business...

Gut reaction: How do you build a brand around digestive health?

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Gut reaction: How do you build a brand around digestive health?

By Elaine Watson

Do all fermented foods contain probiotics? Do consumers understand what prebiotics are? Are shoppers looking for products that deliver a rapid and discernible effect (to tackle bloating/gas/constipation, or improve regularity) or are they focused on long-term...

Revealed: Find out who won at the NutraIngredients Awards 2019

And the winners of the NutraIngredients Awards 2019 are...

Revealed: Find out who won at the NutraIngredients Awards 2019

By Nathan Gray

More than 270 industry leaders helped 34 finalists in 12 categories to celebrate success and innovation across the nutrition and wellness industry … as the NutraIngredients Awards 2019 shone a light on nutrition’s brightest stars.

How much ROI can a company get through influencer marketing?

How much ROI can a company get through influencer marketing?

By Adi Menayang

Targeting the right influencers for a marketing campaign brought in a return six times higher than the average social media food campaign, according to a recent analysis from consumer research company IRI for one of its clients, energy shot brand 5-hour...

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One day to go! Deadline fast approaching for scientific abstracts for IPA World Congress + Probiota Americas 2019

We want to hear from you for our Scientific Frontiers sessions & for Probiota Pioneers!

By Stephen Daniells

Are you interested in presenting your latest state-of-the-art developments related to prebiotic, probiotic and microbiome science relevant to human health, well-being, consumers and industry? If so, we would like to hear from you!

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Mintel insight: What makes keto neato?

By Nikki Cutler

The high-fat, low-carb keto diet is enjoying 'spectacular popularity' according to Mintel, but will it remain relevant in the years to come? The agency's food market analyst picks apart the trend to advise brands how they can innovate around...

Unilever gives supplements another chance with Olly acquisition

Unilever gives supplements another chance with Olly acquisition

By Adi Menayang

The US arm of global consumer products giant Unilever will acquire San Francisco-based supplement brand Olly. With functional foods and gummy supplements ranging from multivitamins to beauty-from-within, Olly fits in the cross section of Unilever’s two...

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