News, Analysis & Insights on Nutrition, Supplements, and Health
Natural Products Expo West
At Natural Products Expo West this year, walking down an aisle without seeing a callout for prebiotics or probiotics was nearly impossible as more players race to meet consumer demand for each, which research from Coefficient Capital shows is climbing fast.
Startup Spotlight
A life-long entrepreneur has created a ‘living sodas’ brand, providing a range of sodas with live probiotics plus prebiotics, which he hopes will open up a new 'living sodas' category.
Working within the health and nutrition industry, most of us are used to being inundated with offers of market reports, often touting exciting category growth potential with high price tags associated to full reports.
A new study confirming that the diet of inflammatory bowel disease (IBD) patients often lacks vitamin D and vitamin K, concludes: “While vitamin D supplementation is the rule, vitamin K shortages need proactive nutritional intervention.”
Gelita's new gelatin 'Confixx' opens up possibilities in starch-free gummy production, creating opportunities with new active ingredients at a lower manufacturing cost.
A new RCT proposes that routine, low dose iron supplementation helps reduce the burden of exercise and improve the mood and fatigue among non-anaemic athletes.
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From protecting joints to maintaining healthy skin and hair, today’s younger generation is futureproofing aging to prolong fit and active lifestyles.