Archives for July 21, 2020

← 2020
Pharmactive launches AffronEYE for esports, gamers

Pharmactive launches AffronEYE for esports, gamers

By Stephen Daniells

Spain-based Pharmactive Biotech Products has launched a proprietary saffron ingredient called affronEYE to potentially address the negative impacts of blue-light exposure.

Becoming an influencer: How to turn online chatter to prebiotics

Becoming an influencer: How to turn online chatter to prebiotics

By Nikki Hancocks

Social media is a great place to communicate the benefits of gut health products but this takes brands to a world where they are competing with global pop stars and influencers for consumers' attention, so communication strategies need to be up to that...