Archives for August 16, 2019

Editor's Spotlight

Data-driven innovation: Interactive 'build-a-bar' session set to light up Sports Nutrition Summit

Taking a 'big-data' approach to identifying white spaces in the sports market will be vital for brands looking to stand the test of time in the rapidly expanding sports and active nutrition market, says Nick Morgan ahead of his interactive 'build-a-bar'...

ASA rules vitamin and mineral–containing hair supplements breach ad code

The UK Advertising Standards Authority (ASA) rules that claims made about a range of hair products and food supplements are misleading and unsubstantiated.

Trend tracker: Shoppers shun magic potions and seek simplicity

Consumers worldwide are shunning idealistic and unrealistic health goals touted by celebs and influencers and embracing more personalised preventative measures in a bid to take control of their health, according to new market insight.