Archives - December 7, 2018 - NutraIngredients.com

LISTEN NOW: AI for nutrition, GSK consumer health sale, Swedish supplement ruling ... and targeting holistic health - The Nutra News Review

07-Dec-2018

By Nathan Gray

It's not easy to keep up with the fast pace of the news, but the weekly Nutra News Review is your best shot. Our editors run down their weekly news highlights - giving you the inside track on the top news and analysis from the last seven days.

Fibre augmentation: Are food labels missing an ‘F’ word?

07-Dec-2018

By Nikki Cutler

Fibre must join the front of pack nutritional guide as populations throughout Europe are in need of “fibre augmentation”, according to a food and nutrition expert.

Supplement branding expert: ‘Don’t lead with the science’

07-Dec-2018

By Adi Menayang

Most dietary supplement consumers expect a product to have scientific backing, so putting science at the forefront of a marketing or branding campaign just comes off as ‘noise,’ said one branding expert.