Archives for April 21, 2014

← 2014

Key Insights from Food Vision

Building for the future: DSM on lessons from Food Vision 2014

By Nathan Gray

Industry needs to ‘dramatically innovate’ if it is to come up with sustainable solutions to feed the world, says James Bauly of DSM, as he summarises his take away messages from the event.

When it comes to NPD, is consumer 'liking' an overrated idea?

By Nathan Gray

Testing the consumer liking of a new product may be an overrated idea that ‘breeds mediocrity’ and means products fail to differentiate themselves against the competition, according to David Howlett of MMR Research.