Archives for June 14, 2011

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SPECIAL EDITION: FUNCTIONAL FOOD TRENDS

Heart health dairy suffers high product failure rate

By Guy Montague-Jones

Yoghurts and milks made with heart health ingredients are filling up chilled cabinets but high launch numbers are failing to translate into healthy sales growth, according to Leatherhead.

Ionised water email campaign slapped for colon claims

By Shane Starling

The UK Advertising Standards Authority (ASA) has demonstrated the scope of its new powers to control online marketing by ruling against a colon health-promoting email campaign for ionised alkaline mineral water.

Fiber may keep you healthier for longer: NIH study

By Stephen Daniells

Increased dietary intakes of fiber are associated with lower risks of dying from cardiovascular, infectious, and respiratory diseases, suggests data from the US National Cancer Institute.