Archives for March 10, 2009

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Vitamin C may slash gout risk in men: Study

By Stephen Daniells

Higher intakes of vitamin C may reduce a man’s risk of gout, the most prevalent inflammatory arthritis in adult males, by up to 45 per cent, says a new study.

Antioxidant focus

The growth of brand 'antioxidant'

By Stephen Daniells

From berry extracts to tea bags, the term antioxidant is being used as a marketing tool for products. In the first part of a four-part focus on antioxidants, NutraIngredients reviews the rise of a branding tool.

Coke pops Innocent offer

By Shane Starling

Atlanta, Georgia-based Coca-Cola has tabled an offer for a minority stake in stalling UK smoothie maker, Innocent, according to press reports.

One ingredients size fits all, says BASF

By Shane Starling

Ingredients giant BASF Nutrition has launched a program to band some of its primary human nutrition ingredients together in a move it says will simplify the supply chain for its global customers.

4000+ health claims processed by 2010? No way, says group

By Shane Starling

The European Union nutrition and health claims process will not meet its January, 2010, deadline as there are simply too many to process by the European Food Safety Authority (EFSA), the bloc’s executive arms, according to Brussels-based consultancy, EAS.

Quaker Oats repositions brand in health focus

By Lindsey Partos

Quaker Oats fully embraces the health and wellness message behind its hallmark ingredient - wholegrain oats - re-positioning all of its products under one umbrella for the first time in its 130 year history.