Archives for March 18, 2008

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Soft drink makers press 'natural' innovation claims

By  Neil Merrett

Beverage manufacturers will continue to focus on using innovative "natural" ingredients in their products amidst growing concerns over the safety of their current formulations, according to the British Soft Drinks Association (BSDA).

Top NMI health and wellness trends: Part I

By  Lorraine Heller

As health, wellness and sustainability in the food sector continue to move into the mainstream, market research firm Natural Marketing Institute (NMI) has identified eight major trends it expects will drive these sectors.

Danone cautioned over UK Actimel adverts

By  Shane Starling

The UK Advertising Standards Authority (ASA) has told French dairy giant Danone to remove or alter a "misleading" probiotic yoghurt drink TV advert.