Hero and IMG go for grown-up image
Dietary supplement manufacturer Hero Nutritionals has teamed up with Integrated Marketing Group (IMG) in an attempt to shed a little of its Yummi Bear image and move further into the world of adult supplements.
Archives for September 13, 2004
Omega-3 offers little benefit for eye disease
Taking supplements of the omega-3 fatty acid DHA in combination with vitamin A can initially slow the progression of the eye disease retinitis pigmentosa, report researchers, but for those already on vitamin A therapy, adding DHA offers no benefit.
Yoghurt fails to prevent thrush
Millions of women use yoghurt as a natural remedy to prevent thrush while taking antibiotics but an Australian team says there is no proof that the bacteria in yoghurt has any beneficial effect.
Chromium, B vitamins could reduce middle-aged spread
Four common supplements - chromium, vitamin B6, vitamin B12 and multivitamins - may help slow weight gain in middle-age adults, suggest results from an observational study.
German market takes lead in functional breads
Functional bakery products trail behind beverages and dairy in terms of the global functional food market but in one European market - Germany - functional bread is showing good growth, according to market analysts Euromonitor.
Lycopene petitioner acquires Bio-lumin
Health products supplier American Longevity has acquired the start-up company Bio-lumin Essense, whose five product lines of systemic enzymes and probiotics will now be added as an independent label to American Longevity's product range.