Archives for September 29, 2002

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Gatorade signs long-term marketing deal

The PepsiCo sports beverage unit Gatorade has signed a marketing agreement with International Speedway, a US promoter of motorsports activities, which will run to 2008.

ZonePerfect introduces new flavours at Expo East

ZonePerfect Nutrition Company is launching five new nutrition bar flavours at the Natural Products Expo East show taking place this weekend in Washington. The company says the new flavours are in response to high demand for its products.

Evidence backs new soy protein

US soy processor Central Soya reported that a study carried out by researchers at the University of Massachusetts shows that consumption of Alpha protein, a new soy protein ingredient, significantly lowered total and LDL blood cholesterol in animals....