LIVE NUTRAINGREDIENTS WEBINAR ON 23 APRIL 2020.

Register Now! Webinar discusses how to achieve sports nutrition market recognition

By Will Chu

- Last updated on GMT

©iStock
©iStock
With the sports nutrition sector constantly seeking the next truly unique ingredient, formulation or product, the race is on to achieve that breakthrough and capture the public’s attention. This challenge, along with others, will be the focus of a webinar discussion taking place next week.

Free to watch, the line-up for NutraIngredients' Sports Nutrition Webinar will feature Nick Morgan, managing director and consultant of Sports Integrated.

Other speakers lined up include Dr Steve Marshall, lecturer in nutrition at Sheffield Hallam University and Ryan Page, new product development manager at USN UK.

What’s it all about?

Titled, 'The finishing line: Achieving prime position in a crowded sports nutrition market,'​ the webinar will discuss the pressures firms face to keep up with today’s consumer and one step ahead of the chasing pack.

But despite the speed of technological change, category disruption is at a crossroads with manufacturers labouring to find the next truly unique ingredient, formulation or product.

Innovation is also occurring on the marketing and retail side, with the emergence of influencers – for better or worse. Where will the next breakthrough be and what will it take to capture the public’s attention and imagination?

The webinar will bring together brands, category experts, and market researchers to explore the opportunities, the challenges, the broadening consumer base, and the overall state of consumer confidence and understanding of this segment.

When is it?

The FREE webinar will take place on 23 April​ at 15:00 British Summer Time​ / 16:00 Central European Summer Time.

Attendees will also have the opportunity to ask a burning question about this topic in advance by submitting the question when they register. For more information and to register, please click HERE​​​.

Event Sponsor

The event is sponsored exclusively by Atlantia Food Clinical Trials​, a Contract Research Organisation (CRO) that performs acute, observational and intervention studies to ICH-GCP standards for the functional foods and beverages, supplements, pre- and probiotics and microbiome-based therapeutics sectors. 

Having spun out of the APC microbiome Ireland in 2012, Atlantia operates a business model that has strong ties to the academic community but operate as an independent CRO, where all the IP belongs to the sponsor.

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