News

Brands & manufacturers

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Unilever buys greens supplement brand Grüns

10-Apr-2026By Claudia Adrien

Beauty-from-within category growth accelerates at Expo West 2026

Beauty-from-within category growth accelerates at Expo West 2026

10-Apr-2026By Cassandra Stern

NutraCast: All grown up—Energy drinks shift from stimulation to systems

NutraCast: All grown up—Energy drinks shift from stimulation to systems

10-Apr-2026

FrieslandCampina expands Dutch facility to meet whey protein demand

FrieslandCampina expands Dutch facility to meet whey protein demand

10-Apr-2026By Olivia Haslam

Promotional features

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Exploring the full spectrum of biotics – the go-to for longevity

Exploring the full spectrum of biotics – the go-to for longevity

In paid partnership with Sabinsa Corporation

Designing nutraceutical portfolios for a changing active wellness landscape

Designing nutraceutical portfolios for a changing active wellness landscape

Paid for by Aker BioMarine

Ashwagandha across ages: A multi-functional ingredient for modern wellness

Ashwagandha across ages: A multi-functional ingredient for modern wellness

Paid for by KSM-66 Ashwagandha & SRI-81 Shatavari

How modern shatavari is rewriting the women’s health playbook with clinical evidence

How modern shatavari is rewriting the women’s health playbook with clinical evidence

Paid for by NXT USA, Inc.

Suppliers

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Catching the green wave: Fueling the future of omega‑3 sustainability

Catching the green wave: Fueling the future of omega‑3 sustainability

10-Apr-2026By Lauren Nicolle

Beauty-from-within category growth accelerates at Expo West 2026

Beauty-from-within category growth accelerates at Expo West 2026

10-Apr-2026By Cassandra Stern

Ambrosia AI platform compresses ingredient development timelines from years to hours

Ambrosia AI platform compresses ingredient development timelines from years to hours

09-Apr-2026By Stephen Daniells

Solnul expands European presence with Lehvoss distribution deal

Solnul expands European presence with Lehvoss distribution deal

09-Apr-2026By Stephen Daniells

Research

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Isomaltulose may offer benefits over sucrose for energy drinks: Study

Isomaltulose may offer benefits over sucrose for energy drinks: Study

10-Apr-2026By Louisa Richards

Slimbiotics study suggests postbiotic can reduce weight, increase muscle mass and support cognition

Slimbiotics study suggests postbiotic can reduce weight, increase muscle mass and support cognition

10-Apr-2026By Nikki Hancocks

Google to launch personalized nutrition app with S’pore microbiome firm

Google to launch personalized nutrition app with S’pore microbiome firm

08-Apr-2026By Tingmin Koe

Markets & trends

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Catching the green wave: Fueling the future of omega‑3 sustainability

Catching the green wave: Fueling the future of omega‑3 sustainability

10-Apr-2026By Lauren Nicolle

Beauty-from-within category growth accelerates at Expo West 2026

Beauty-from-within category growth accelerates at Expo West 2026

10-Apr-2026By Cassandra Stern

NutraCast: All grown up—Energy drinks shift from stimulation to systems

NutraCast: All grown up—Energy drinks shift from stimulation to systems

10-Apr-2026

Trend tracker: India’s protein boom, energy drinks, Chinese firms’ global expansion

Trend tracker: India’s protein boom, energy drinks, Chinese firms’ global expansion

10-Apr-2026By Tingmin Koe

Regulation & policy

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EU continues CBD scrutiny, rejecting 6 more novel food applications

EU continues CBD scrutiny, rejecting 6 more novel food applications

09-Apr-2026By Olivia Haslam

Thinking outside the box: FDA human foods chief talks MAHA priorities for supplement modernization

Thinking outside the box: FDA human foods chief talks MAHA priorities for supplement modernization

08-Apr-2026By Asia Sherman

NAD flags Bayer One A Day men’s fertility positioning

NAD flags Bayer One A Day men’s fertility positioning

08-Apr-2026By Cassandra Stern

Opinion

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NutraCast: From SEO to GEO: How AI is redefining visibility for supplement brands

NutraCast: From SEO to GEO: How AI is redefining visibility for supplement brands

03-Apr-2026By Danielle Masterson

NutraCast: Is mentorship the most overlooked growth driver in the supplement industry?

NutraCast: Is mentorship the most overlooked growth driver in the supplement industry?

27-Feb-2026By Danielle Masterson

Expo West 2026: Exploring the supplement-specific education sessions

Expo West 2026: Exploring the supplement-specific education sessions

18-Feb-2026

NutraWomen Wednesday: Mehgan Styke, Co-Founder, B2B Builder

NutraWomen Wednesday: Mehgan Styke, Co-Founder, B2B Builder

11-Feb-2026By Danielle Masterson